Most presentations are not IPO roadshows or TED Talks, so it does not make sense to invest a lot of time and money in them (i.e., hiring expensive designers). But that does not mean that they need to look horrible and boring.

If almost all the documents a company’s employees work with are hacked together, poorly structured, boring lists of bullet points, you start eroding the place’s culture. The energy of a meeting is zapped by a quick glance of the PowerPoint slide sorter (“oh no, 90 minutes of this coming up”). Young trainees learn that this is the standard they should aspire to. At the same level of office supplies running out, poor cleaning, crappy laptops, cheap coffee. Everything points to the work environment where it is OK to cut corners, and only give things your best when you leave the place in the evening. Eventually, it will impact presentations and documents for an external audience as well.

The idea behind SlideMagic is that these every-day presentations can still look organised, fresh, and inviting without a big investment.

Photo by Adrian Curiel on Unsplash