Magical presentations. Fast. Easy. Beautiful

View Original

Overstoryfying

Some article titles are click bait, others seem genuinely interesting and I am curious to find out the answer to the question posed. The disappointment is big when the journalist embarks on a very long story where characters are introduced and developed, background stories presented until the punch line comes somewhere halfway the 10 minute article.

A good product or company pitch does not have to be long.