Yesterday I spent hours trying to find the perfect analogy for a company that sell a complex storage technology. After a while I realized that while an analogy would be really good to describe one aspect of the story, it would be impossible to find one that covers all issues involved. The analogies become more complex than the technology itself.
Plan B: back to the drawing board and start explaining the technology itself with simple visuals, without analogies.
Plan B: back to the drawing board and start explaining the technology itself with simple visuals, without analogies.
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